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Whatever it meant, "the web as a platform" was at least not too constricting.
The story about "Web 2.0" meaning the web as a platform didn't live much past the first conference.
By the second conference, what "Web 2.0" seemed to mean was something about democracy.
At least, it did when people wrote about it online. It cost 00, so the only people who could afford to go were VCs and people from big companies.
Even Microsoft sees it, but it's too late for them to do anything more than leak "internal" documents designed to give the impression they're on top of this new trend.
There was that same odd atmosphere created by a large number of people determined not to miss out. I wouldn't quite call it "Bubble 2.0" just because VCs are eager to invest again. The reason this won't turn into a second Bubble is that the IPO market is gone. The reason they were funding all those laughable startups during the late 90s was that they hoped to sell them to gullible retail investors; they hoped to be laughing all the way to the bank. Now the default exit strategy is to get bought, and acquirers are less prone to irrational exuberance than IPO investors.
And it's free, which means people actually read it.
On the web, articles you have to pay for might as well not exist.
Till recently I thought it didn't, but the truth turns out to be more complicated. I first heard the phrase "Web 2.0" in the name of the Web 2.0 conference in 2004.
And yet those who dislike the term are probably right, because if it means what I think it does, we don't need it.
The closest you'll get to Bubble valuations is Rupert Murdoch paying $580 million for Myspace. Ajax Does "Web 2.0" mean anything more than the name of a conference yet? When people say "Web 2.0" now, I have some idea what they mean.