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Graph Search, a promising advertising bonanza and Google threat, puts people's interests and relationship status only a fingertip away. Men will be able to hunt for single women who live in their locale and like a particular taco stand, action movies such as The Expendables, and sports teams, for example.Women could search for single men who like the movie Bridget Jones's Diary, a book about knitting and old episodes of Friends.Poke allows people to send flirtatious messages or photos that expire within a short set time period."Without a doubt men will be taking advantage of this and without a doubt women with attractive profile photos will be harassed and irritated," said Neil Strauss, author of The New York Times best seller The Game, a book about the pickup artist culture."Single, desperate men are among the first to exploit any new technology that will help them in their quest."For Facebook, a more direct move into courting rituals could fuel member growth and position the company to attract advertising related to those singles searches.The Search Graph, for now, only culls "Like" selections and has yet to tap into profiles or News Feed data.Graph Search launch From online dating and beyond, Facebook's foray into search, announced on Tuesday, could have far-reaching implications for competitors, advertisers and consumers.
And it is a potential broadside to Google, Yelp and Foursquare.
Nowadays it is common to use Facebook as a vetting process to find somebody who knows a person you might date, or to look for red flags — such as "hate romantic comedy movies" — in written postings.
People already use "Facebook as sort of a research tool to see if they have friends in common, to talk with that person to see if they will vouch for them," said Spira.
Flower delivery, candy stores and restaurant ads might come into play.
And with a greater focus on dating, companies such as and e Harmony could have a new hulking, free rival knocking. dating market that represented more than .1 billion in business for 2012, according to Market Right Facebook's Graph Search will help people better reconnect with that special someone they met at a party but only recall a first name and a few other details, the company says.
Korean Cupid is a leading Korean dating site helping thousands of single men and women find their perfect match.